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Wegmans lowers prices on potatoes, tomatoes, Romaine and more
Wegmans has once again lowered prices on items families buy every week. It was late 2016 when the company last made a major investment in lower prices, and the majority of those prices remain unchanged today. The list comprises approximately 130 SKUs across produce, grocery, dairy and frozen foods. Colleen Wegman, president and chief executive officer,... Read more
Mergers, acquisitions, tech and food safety on tap at Viva Fresh Expo
The 2018 Viva Fresh Produce Expo has announced the agenda for this year’s educational sessions. The Viva Fresh education committee has assembled this lineup to focus on proactive ways attendees can capitalize on trends shaping the produce industry, especially as they pertain to the Tex-Mex region. “We’re excited about the diverse range of topics as well as the... Read more
Shake Shack founder to deliver keynote at PMA Foodservice Conference
Produce Marketing Association is pleased to announce that Danny Meyer, chief executive officer of Union Square Hospitality Group and Shake Shack founder, will be the keynote presenter at PMA’s 2018 Foodservice Conference & Expo scheduled July 28-29 in Monterey, CA. Registration opened March 8. Meyer is a 32-year hospitality industry veteran and widely recognized... Read more
California avocados ripe for fresh ad campaign
This year’s California avocado season is under way and the California Avocado Commission has prepared fresh advertising creative and innovative media plans to support the harvest. With California avocado volume building into April and expected to continue through summer, CAC’s marketing activities are about to kick into high gear. The commission will continue... Read more
The U.S. Department of Agriculture has filed an administrative complaint under the Perishable Agricultural Commodities Act against Farmers Best of NYC Inc. The company, operating from New York, allegedly failed to make payment to 11 produce sellers in the amount of $610,686 from February 2016 through October 2016. Farmers Best of NYC Inc. will have an opportunity... Read more
Viva Organica's operations and product are Magnifico
CULIACAN, SONORA, MEXICO – Grupo Alta, one of the larger produce growers in Mexico, announced to The Produce News the creation of a new organic vegetable subsidiary, Viva Organica, which includes all of the firm’s organic greenhouse vegetable farms. Grupo Alta also owns Divine Flavor LLC, its marketing arm, based in Nogales, AZ. Divine Flavor is the operation’s... Read more
Coast Produce expansion to save time and money
Coast Produce Co. of Los Angeles announced an aggressive expansion program in Los Angeles, Nogales, AZ, and Pharr, TX, to enhance its cross dock and consolidation services for customers. Coast is also expanding its on-the-ground presence in Nogales with enhanced buying and repack departments. Coast Produce added a 60,000-square-foot warehouse across the... Read more
Lidl takes aim at other retailers
Lidl launched a new advertising campaign titled “Don’t Let Them Waste Your Money.” The series of multiplatform ads caricatures what the company describes as "the broken and bloated supermarket shopping experience many Americans face, and highlights the better and lower cost experience at Lidl stores." The campaign marks the first collaboration between... Read more
A new style of Canadian greenhouse produce
Fresh from the frozen prairies of Alberta, a bright new produce brand is headed your way. Cultivated in a collaboration between an innovative greenhouse tomato-on-the-vine producer and leading marketer and distributor Oppy, Frank & Able is a new name for greenhouse tomato quality. Energized by the youthful vision of Sunshine Greenhouse owners Dirk and Keith... Read more
Keeping sweet potatoes front of mind
Heading into spring, Rene Simon, director of the Baton Rouge, LA-based Louisiana Sweet Potato Commission, wants people to know that Louisiana still has an excellent supply of fresh sweet potatoes. “We still have a good supply, which should carry us into the summer months,” he said. “Movements have been a little slower. This time of year, we usually do see some... Read more
NAPAR, Topco create partnership
The National Association of Perishable Agricultural Receivers (NAPAR) Chairman Matthew D’Arrigo of D’Arrigo Bros. Co. of New York announced the creation of a partnership between NAPAR and Topco Associates LLC, one of the largest food industry buying cooperatives in the United States. The partnership allows NAPAR members to purchase not-for-resale supplies through... Read more
In the Trenches: Is what consumers  see what they get?
There are two key elements that connect a customer with fruits and vegetables in the produce department — the eyes and the stomach. Through experimentation, a psychologist once revealed that 83 percent of information is captured from sight. Whatever the eyes observe is fixed in the memory of a person’s brain. So, if a customer sees an eye-catching produce department... Read more
Retail View: Value-added, organics drive California retail produce growth
Fueled by significant gains in both value-added products and organic fruits and vegetables, California produce sales rose to more than $7.3 billion in sales in 2017. While bulk items and conventional produce still deliver more revenue, over the last four years fixed weight packages and organic produce have accounted for the lion’s share of growth. Those are... Read more
Greener Fields Together has partnered with agriculture industry consultants Measure to Improve LLC to launch a sustainability program aimed to reduce waste across the supply chain. Ten of PRO*ACT’s top suppliers have currently signed the Waste Reduction Pledge to dramatically reduce waste sent to landfill from their facilities. Anne Nichols, sustainability manager... Read more
BJ's to offer same-day delivery in all clubs
BJ's Wholesale Club has expanded its partnership with Instacart to offer members even more convenience with same-day delivery in cities along the East Coast. Members can shop BJ's same-day delivery service. Same-day delivery at BJ's will be offered at all BJ's Clubs by the end of April and will offer a simplified fee model with low, in-club pricing for BJ's... Read more
Despite a few major weather-related hits to its Florida crops earlier this season, Immokalee, FL-based Oakes Farms is quickly getting back on track. Its new farm operation and facility in Flat Rock, AL should help it get things rolling. Steve Veneziano, vice president of Oakes Farms, said the company is focusing on its new farm operation in Flat Rock, AL and... Read more
The Fresh Market names Vic Savanello VP of merchandising, produce
The Fresh Market Inc. announced March 15 the appointment of Victor Savanello as the company's vice president of merchandising, produce. He joins The Fresh Market with more than 30 years of experience in produce and floral management, with an emphasis on independent supermarkets. Based in Greensboro, he will oversee management of The Fresh Market's seasonally... Read more
Mexican grape volume will need spring promotions
HERMOSILLO, SONORA, MEXICO – Mexico will have an abundant supply of table grapes this spring and retailers need to plan promotions. This is the basic message from the leaders of Mexico’s table grape growers association, AALPUM. The acronym stands for Asociación Agrícola Local de Productores de Uva de Mesa. Juan Laborin, AALPUM’s general director, and Marcos... Read more
Classic Harvest embraces ugly citrus with Sweet Gold Nuggets
Classic Harvest Gold Nuggets feature an eye catching purple retro design that calls out the bumpy and ugly nature of Gold Nuggets while shouting out the sweet delicious surprise that awaits inside. Classic Harvest will be shipping Gold Nuggets through the end of April. “We are thrilled to add Gold Nuggets to our specialty citrus assortment,” said Jennifer Westerhoff,... Read more
Farm Fresh out: Supervalu selling off banner
Supervalu has entered into three separate definitive agreements to sell 21 of its 38 Farm Fresh Food & Pharmacy stores for approximately $43 million in cash to three different retailers: Harris Teeter, Kroger Mid-Atlantic Division and Food Lion. Supervalu is also continuing discussions and exploring potential transactions to sell the remaining Farm Fresh... Read more