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Jazz apples always refreshing

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Fresh-crop New Zealand Jazz apples are arriving in the United States now, decked out with a sharp new look and attitude geared to drive even stronger sales of the top-10 apple. The new brand elevates the always-refreshing eating experience delivered by the tangy-sweet, intensely crunchy favorite. Complete with a fresh new logo, and supported by a suite of nimble visual components, Jazz is primed to stand out in the category with contemporary colors, eye-catching graphics and a compelling brand message.