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Co-founder and matriarch of Hronis Inc. mourned

Sophia Hronis, who along with her late husband, Jim, founded grape shipper Hronis Inc. in Delano, CA, died April 19 at the age of 90.sophia-webSophia Hronis

Mrs. Hronis was born Feb. 26, 1929 in Pasadena, CA. She graduated from Pasadena City College and the University of Southern California with a degree in accounting and business administration. Following graduation, she worked at General Motors GMAC as head bookkeeper for several years. She met the love of her life, Jim Hronis, and they were married in 1951.

From the early 1950s through the mid-1970s, Jim and Sophia grew their farming operation together. In 1976, they started direct marketing of their table grapes under the label Golden Greek label. Mrs. Hronis formed and led the sales operation for the company and single-handedly began a worldwide promotion of the label with a massive marketing campaign. The label gained significant recognition and the brand had the respect of both sellers and buyers in the produce trade.

"You won’t find anyone in the industry that didn't think the world of her," said son Pete Hronis, who began working as a salesman with his mother in 1980.

Mrs. Hronis retired in 2011 with the knowledge that she and Jim had created a successful foundation that has continued to flourish and grow into the enterprise it is today under the leadership of their sons Kosta and Pete.

Mrs. Hronis is survived by her daughters Dr. Tina S. (John Beneventi) Nova of Rancho Santa Fe, CA, and Tonya (Rick) Antle of Carmel, CA; and sons Kosta (Stephanie) Hronis and Pete (Laurie) Hronis, both of Delano, CA. She is also survived by her many grandchildren and great grandchildren.